"We're deeply focused on building an inclusive culture and a diverse team. We’re equal parts women and men, tech and humanities, creative and linear, funny and focused."
Revolutionising employee wellbeing – the Nordic way
Our mission is to make it easy for employees to manage their wellbeing through direct access to best-in-class support. Whenever they need it.


Tobba (CEO)
Thorbjorg Helga, usually called Tobba, founded Kara Connect in 2014. She's served as CEO for over 9 years, building a community of professionals to give employees easy access to support.
Contact Information:
Thorbjorg Helga Vigfusdottir
+354-692-2629
thv@karaconnect.com

John (COO)
John McElligott joined the Kara Connect team in 2020 as a non-executive director before taking on the role of Chief Operating Officer in 2022, focusing on growth and efficiency.
Contact Information:
John McElligott
+353-86-386-4398
john@karaconnect.com

We’re being the change we want to see
Back in 2014, Tobba - our founder and CEO - could see how difficult it was for people to find professionals providing mental health and wellbeing help. So she built Kara Connect to make preventative support accessible by linking each client with the right professional to address their unique needs.
After the pandemic, Tobba realised employees and businesses were facing the same challenge. Inspired by the Nordic principles of compassion for all, a commitment to health and wellbeing and greater equity, we pivoted our business. Today, we’re disrupting the employee assistance programme (EAP) market. With the goal of never leaving anyone behind through our EAP that actually works.

We’re the change your business needs
Kara Connect provides transformative employee wellbeing that helps people thrive. Our Wellbeing Hubs give your employees and their families easy access to our handpicked network of support services and accredited professionals. Including therapists, counsellors and coaches.
Connecting employees directly to the help they need ensures every individual can take full control of their wellbeing. Giving individuals the power to have the conversations that lead to fulfilled, productive, prosperous lives.
Our commitment to you

Empathetic connection
We forge personal connections with our clients and users, fostering an inclusive environment that champions open dialogue and deep understanding.

Uncompromising excellence
Unwavering dedication to efficiency and top-notch quality fuels our relentless pursuit of excellence. We constantly elevate our products and services to set new industry standards.

Foundational trust
Trust forms the bedrock of fruitful relationships. We uphold transparency, honesty, and unwavering respect, ensuring our clients and users are treated with utmost dignity at all times.

Relentless growth
Growth isn't an option - it's our lifeblood. We seize growth opportunities that align with our values and purpose, propelling us to adapt, evolve, and flourish.

Community stewardship
We responsibly leverage our resources to champion our clients' and users' mental health and wellbeing. As a socially responsible company, we support and enrich our communities.

Fearless innovation
We empower our team to embrace risk, challenge convention, and think beyond boundaries to craft pioneering solutions that meet the ever- evolving needs of our clients and users.

Thorbjorg Helga (Tobba)
Founder & CEO
Kara Connect has become the partner our employees can turn to when they need professional help in any aspect of their lives. It’s taken the pressure off our managers

Sigurdur Thorarinsson
We chose Kara Connect because our employees can directly access the professionals they need without any middleman

Unnur Jónsdóttir
Kara Connect is a fantastic tool for students and staff because they can choose to receive help in-person or online. It filled a big need during the pandemic and it still does so today
