Revolutionising employee wellbeing – the Nordic way

Our mission is to make it easy for employees to manage their wellbeing through direct access to best-in-class support. Whenever they need it.


Tobba (CEO)

Thorbjorg Helga, usually called Tobba, is a cognitive psychologist by training. She founded Kara Connect in 2014 and has served as CEO for over 9 years, building a community of professionals to give employees easy access to support.

Contact Information:

Thorbjorg Helga Vigfusdottir





John (COO)

John McElligott joined the Kara Connect team in 2020 as a non-executive director before taking on the role of Chief Operating Officer in 2022, focusing on growth and efficiency.


Contact Information:

John McElligott


Our commitment to you

Empathetic connection

We forge personal connections with our clients and users, fostering an inclusive environment that champions open dialogue and deep understanding.  

Uncompromising excellence

Unwavering dedication to efficiency and top-notch quality fuels our relentless pursuit of excellence. We constantly elevate our products and services to set new industry standards.

Foundational trust

Trust forms the bedrock of fruitful relationships. We uphold transparency, honesty, and unwavering respect, ensuring our clients and users are treated with utmost dignity at all times.

Relentless growth

Growth isn't an option - it's our lifeblood. We seize growth opportunities that align with our values and purpose, propelling us to adapt, evolve, and flourish.

Community stewardship

We responsibly leverage our resources to champion our clients' and users' mental health and wellbeing. As a socially responsible company, we support and enrich our communities.

Fearless innovation

We empower our team to embrace risk, challenge convention, and think beyond boundaries to craft pioneering solutions that meet the ever- evolving needs of our clients and users.

Thorbjörg Helga Kara connect feb 2018 1

"We're deeply focused on building an inclusive culture and a diverse team. We’re equal parts women and men, tech and humanities, creative and linear, funny and focused."

Thorbjorg Helga (Tobba)

Founder & CEO

Kara Connect has become the partner our employees can turn to when they need professional help in any aspect of their lives. It’s taken the pressure off our managers

siggi thorarinsson
Sigurdur Thorarinsson
The National University Hospital Reykjavík

We chose Kara Connect because our employees can directly access the professionals they need without any middleman

Unnur Jónsdóttir
Unnur Jónsdóttir
HSE Specialist
Reykjavík Energy

Kara Connect is a fantastic tool for students and staff because they can choose to receive help in-person or online. It filled a big need during the pandemic and it still does so today

Irmgard Schroeder
University of Luxembourg

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